How does it affect your web site content decisions? Recent posts on our blog have discussed issues that broadly touch on responsible content creation during the Covid-19 pandemic or allowing your content to raise issues of social justice in contemporary America. We will continue to do this as long as we can identify topics which … Continue reading Does Diversity Matter?
Category: Service
Addressing Justice in your Site Content: Taking a Stand
Recent posts on our blog have focused on how to develop useful and responsible content during the pandemic. We're going to continue in that vein with this post, but with a slight refocus: How should a business address larger issues of justice and equality in their content? We are of course referencing the resurgence and … Continue reading Addressing Justice in your Site Content: Taking a Stand
On Predicting the Unpredictable
Uncertain times are unsettling for many reasons, but primarily because of the uncertainty itself.
Responsible Content Creation During a Pandemic
Last time we presented some thoughts on providing new content during a crisis. While we touched a little on the idea of crassly exploiting fear and uncertainty (we won't ever do that), the more important point we wanted to convey is that there are times when a firm has a moral obligation to provide new … Continue reading Responsible Content Creation During a Pandemic
Crisis Content!
Is it okay to write about a hot topic during a crisis? ...Is it okay to NOT write about it? When you're in the middle of an unfolding crisis, is it prudent for your business to look for a way to leverage that crisis to your advantage? You might react strongly to that question with … Continue reading Crisis Content!